GWM Georgia

Official digital showroom and corporate portal for GWM (Great Wall Motor) Georgia. Built to deliver a high-performance interactive automotive experience, complete with real-time model explorer, detailed vehicle specifications, finance calculator, and instant online test-drive booking.

HTTPS:// gwm.ge

Year // 2026

Category // Corporate

Status // Completed

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Scope of Work

Corporate
Full Web Development
Web Design

CASE STUDY & ARCHITECTURE

Next-Generation Digital Showroom & Booking Engine for Great Wall Motor & HAVAL

GWM Georgia's digital showroom presents the complete Great Wall Motor lineup—including HAVAL SUVs, TANK off-roaders, and ORA electric vehicles. Designed as an interactive virtual dealership, the platform delivers deep vehicle exploration, battery efficiency metrics, warranty guides, and instant purchase channels.

01 // OBJECTIVE & SCOPE

The commercial strategy established GWM as a premium contender in the hybrid and EV marketplace. A 3-step express test-drive booking wizard, dynamic lease payment calculators, and real-time promotional highlight banners convert digital traffic into qualified showroom visits.

02 // TECHNICAL EXECUTION

Engineering architecture optimizes heavy high-resolution media rendering, interactive color customizers, and detailed specification sheets. Achieved 100/100 Core Web Vitals performance benchmarks for instant initial paint and sub-second interaction responses.